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CENTER FOR INFORMATION TECHNOLOGY (CIT)

A recognized supplier of advanced IT services in Armenia goes off-shore. CIT offers a business
development port in USA for the smart "plug and work" buildings in Yerevan. Marketing
software development inwards takes Armenian skills to the global IT marketplace.
Company: Centre for Information Technologies
Amount: $340,000
Tenor/Terms: 40% equity in the US Subsidiary and 30% equity in CIT
Use of Funds: The funds will be used to finance the establishment and initial
operation of CIT representative office in the US (Boston), and
marketing of CIT products and services. Part of the funds will be
used to co-finance the expansion of the business in Armenia.
Legal Status: Limited Liability Company
Strategic Partners/ Clients:
Epson Electronics (Oracle based projects)
Lowermybills.com (Java, XML).
Current Operations
CIT develops custom-made software on demand, and own software products. Main
specialization is in JAVA, ORACLE, C/C++, PHP. CIT primarily cooperates with US
companies (direct clients for custom-made software development and/or intermediaries) as USA
is its main market. Special assignments are carried out for European and Asian Markets
(marketing of CIT software products, comprehensive management and maintenance tools for
utility operators, Oracle). Small portion of work is done for domestic clients (www.export.am).
The company employs 25 programmers and managers, as well as 9 interns.
Sales and Marketing Plan:
Achieve target sales of $500,000 in 2001 (expected sales according to existing contracts are
$300,000-400,000), $735,000 in 2002, $1.4m in 2003, $1.9 m in 2004, and $2.3 in 2005 from its
main market - USA. Marketing will be done through the Boston subsidiary. Direct marketing
(10% of the revenue) is envisioned: meetings, presentations, mail, publications, articles, strategic
location, etc.
Business Plan:
A staffing scheme of 1 US manager - 2 Local Managers, 5 Local Senior-Programmers and 15
Programmers is envisioned. Hourly average rates US$ 9, 10, 15, 15, 16 for number of employees
(conservative plan) - 26, 34, 46, 58, and 69 respectively for 2001 through 2005. Initially one
office will be established in Boston, USA (in process), and a second office will be established in
2003.
CIT has invested considerably in building of appropriate infrastructure in Armenia: equipped
offices, firmware, comprehensive management information system, IT capacities in terms of
servers, communication networks/lines and reliable power supply, as well as in-house training
center. CIT is a licensed internet provider, and a training center.
The CIT business plan incorporates:
• A vision to partner for success in the new economy.
• The goal to be a leading software development company in the region by satisfying the
demand of international and domestic clients in world class and exceptional quality
services and products.
• The value of staff employed (25 programmers and managers currently). By providing
timely and innovative solutions and support, CIT proactively helps clients to create and
realize value. It meets the highest demand and challenges of the global marketplace by
virtue of the best cadres employed both in Armenia and internationally. CIT believes in
people being the best corporate asset, and depends upon its team culture and spirit in
building up corporate competitiveness.
• Past success based on the experience, knowledge and proven skills of managers, engineers,
programmers, professional designers and technicians. CIT pays special attention to the
development of next generation specialists and provides best on-the-job training to
employees and young interns. Its success is proven by references from clients in US,
Asia, Europe, and Armenia, and by the track record of 9 years of uninterrupted growth.
Competition:
Both domestic and international competition exists. Domestically CIT competes for best cadres
of employees. CIT offers an employee share option scheme as corporate incentives to retain its
best cadres and ensure high level of motivation. Internationally CIT competes with former Soviet
Union software development companies (mostly Russian). As CIT grows it expects competition
with India, Ireland, Israel and other countries heavily investing in the development of IT sector
and software development in particular. The strategy is to meet international challenges in
delivering excellent quality products and services, supported with aggressive and cost- conscious
marketing, and the feasible specializations in activities.
Investment, Capital Cost and Financing Structure Proposed:
Investment - 30% participation in the company, and 40% participation in the US Subsidiary.
Points of Contact:
Mr. Gagik Yeghiazarian
KPartners cjsc, Chairman and CEO
12/6 Markarian nrb., 375036 Yerevan
Tel/Fax: 374-1-34 51 11
E-mail: gy@kpartners.am
Mr. Gagik Karapetyan,
President, Center for Information Technology
Abelian St. 6/1, Yerevan
Tel: 374-1 35 03 90
Fax: (8852) 350251
E-mail: gagik@cit.am

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