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GEGAMA CABLES

An efficient aluminum and copper cable producer wishes to scale up production to compete
regionally as additional copper processing and demand for cables, conductors and switchgear are
both expected to rise. Gegama offers a strategic opportunity for investors to partner with a well
functioning Armenian enterprise offering captive and competitive markets locally and regionally.
In increasing sales by 50% from $2-3 million to $3-6 million, this recent recipient of Lincy
financing projects a $17 million working capital requirement.
Company: Gegama OJSC
Amount: $ 17.0 m
Tenor/Terms: 10 year loan
Documentation:
Audited financial statements and basic documentation for financial institutions will be discussed
at the conference. For example Gegama has operating cash flow and working capital projections
supporting this financing requirement. The assumptions for this may be reviewed in meetings
with Messrs. Kutchukian and Sinanyan.
Use of Funds:
The funds will be used as working capital since the company currently possesses all the
necessary equipment to expand its operations.
Legal Status:
Gegama, the former Kamokabel (state enterprise), was established in 1960. In 1995 the enterprise
was fully privatized and was reorganized into Gegama OJSC.
Current Operations:
Gegama is one of the leading cable companies in FSU and occupies a unique niche both in the
Armenian and in other CIS markets. Currently 5% of its production is sold in Armenia and 95%
in the CIS countries, mainly in Russia. It is one of very few companies in the CIS that supplies a
complete range of high quality wiring products. Their customers are from various sectors --
construction, automobile industry, energy sector, etc.
Sales and Marketing Plan:
Gegama specializes in aluminum and copper wires and cables of different specifications. It
assures its sustained market shares by delivering high quality products under strict quality
control management and ISO9000 certification. Its highly skilled management and personnel as
well as scalable production using equipment to produce very large volumes as well as using the
latest designs and labeling techniques allows its production to remain competitive.
After working capital financing is assured, using its well-established network of clients and duty
free sales in Russia it expects to raise its regional market share substantially.

Business Plan:
Currently 95% of the company s production is exported and Gegama plans to expand and
capture larger parts of the existing consumer markets. In order to remain price competitive and
expand market share Gegama is planning to secure lower cost raw material (aluminum and
copper) to feed its 2000 and 600 tpy capacity requirements. Operating at higher capacity is
expected to lower operating costs and enable debt servicing. Its operating costs are mainly for
raw materials as illustrated below:
Raw Materials
81.00%
Electricity & water
1.85%
Direct Labor
0.45%
Fuel
0.67%
Depreciation
6.02%
Transportation
6.57%
Marketing
0.82%
General & Administrative
1.95%
Other expenses
0.67%
Gegama projects a gross margin of 16% over the next ten years (see table below).
Competition:
Gegama has little competition from Armenian producers, as its only plant operates continuously
and produces a wide range of wiring products. The main competition is from several producers in
Russia (Moskabelmet cjsc; Podolskkabel cjsc and Elektrokabel company), since its market is
mainly outside Armenia.
Investment, Capital Cost and Financing Structure Proposed:
A loan of US$17,000,000 is needed to expand the current activities of the Company. The
collateral for the loan may be the plant and equipment, as well as other fixed assets of Gegama
ojsc.

Regulatory Considerations:
According to the Foreign Investment Law, in the event of a change in the legislation, the investor
is protected by the option to remain for a five-year period under the regulation of the laws, which
existed when the investment was made. Investments made by foreigners cannot be nationalized or
confiscated, unless there are extraordinary circumstances declared by the government and
approved by the court. In the case of confiscation, the foreign investor is to be fully compensated
for any damage incurred to their investment, or for any loss of profit resulting from actions of
State bodies or State officials.
Foreign citizens have no right to own the freehold of land; they may only lease it or temporarily
use it by agreement. However, they have a right to own all other types of property, including the
freehold of buildings, and have the same rights as Armenian citizens to establish various types of
business entities. Exploitation of natural resources can only be made upon concession agreements
with the government or other appropriate State bodies.
Summarized Projected Profit & Loss Statement
2001
Project
US$(000)
2002
Project
US$
2003
Project
US$
2004
Project
US$
2005
Project
US$
2006
Project
US$
2007
Project
US$
2008
Project
US$
2009
Project
US$
2010
Project
US$
Revenue
(excluding
VAT)
45,986 52,654 53,707 53,976 54,245 54,517 54,789 55,063 55,338 55,615
Cost of
Goods
Sold
38,614 44,193 45,084 45,319 45,557 45,796 46,037 46,279 46,524 46,770
Operating
and
administrative
expenses
6,823 6,824 6,824 6,824 6,824 6,810 6,810 6,811 6,810 6,810
Profit
(Loss)
after tax
(441) 278 425 450 537 664 812 990 1,169 1,347
Gross
margin
16% 16% 16% 16% 16% 16% 16% 16% 16% 16%
Points of Contact:
Mr. Ruben Sinanyan
President and Executive Director
Gegama OJSC
5 Kabelagortsner Street
Gavar 378630, Armenia
Tel: 3741-151-543/28704
Fax: 3741-151-543/287-040
E-mail: gegama@arminco.com
Mr. Alan Kutchukian FCA
Managing Director
KPMG Armenia
8 Hanrapetutian Street
Yerevan 375010, Armenia
Tel: 374-1-56 67 62
E-mail: akutchukian@kpmg.co.am;
general@kpmg.co.am
In the United Kingdom
8 Salisbury Square
London EC4Y 8BB
Tel: 44-207-694-3171
Fax: 44-207-311 4242

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